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P. 136
132 BUSINESS ADMINISTRATION
170 176 180
INTRODUCTION TO INTERNATIONAL IMPORT/EXPORT WITHIN NAFTA PRINCIPLES OF IMPORT/EXPORT
BUSINESS AND LATIN AMERICAN COUNTRIES
3.0 Units
3.0 Units 3.0 Units
BUSAD 180 prepares students to partici-
BUSAD 170 provides the student with an BUSAD 176 discusses the special issues pate in the international economy through
overview of the basic issues in international of doing business with North American importing and/or exporting activities. Topics
business. These include deciding on a busi- Free Trade Agreement (NAFTA) coun- include methods for locating products to
ness organization for foreign operations, tries (Canada and Mexico) and with Latin import or export, import/export marketing
establishing banking relationships, raising America. The NAFTA countries are not only strategies, pricing, and distribution channels,
capital, currency exchange and marketing geographically the closest countries to the international payment transfers, import/
in foreign environment, with particular United States but have the most favorable export financing, shipping and receiving
emphasis on Pacific Rim, Western European trading conditions. These facts make NAFTA international goods, and strategies for
and South American markets. Import/ countries strong candidates for establishing successful importing and exporting. Also
Export regulations and locating manufac- an import/export business. Other Latin included are the trade patterns by countries
turing abroad are also be covered. Lecture 3 American countries are also analyzed and commodities, with a focus on issues
hours. Prerequisite: None. Course Typically from the governmental, social, economic, concerning the euro and trade in Europe’s
Offered: Fall/Spring. Transfer Credit: CSU and geographic systems in these business single market, the World Trade organization,
opportunities. A major part of this course NAFTA, and navigating the business worlds
175 is a discussion of the business aspect of the of Asia, Africa, and Latin America while
IMPORT/EXPORT BUSINESS IN THE cultural views and practices necessary to tapping into the e-commerce phenomena.
PACIFIC RIM do business in the Americas. Note: Students Lecture/Demonstration 3 hours. Recom-
are expected to have a strong background mended Preparation: BUSAD 101 and 170
3.0 Units in business and an interest in participating or equivalent.
in the global economy. Practical business
BUSAD 175 is a project course teaching the experience, especially in international 185
real-world process of establishing an import/ business, is the best background for this GEOGRAPHICAL INFORMATION
export business. The student is guided in course. However, it is recommended that SYSTEMS (GIS) FOR BUSINESS
preparing a business plan for an import/ those students without practical business
export activity. Each country in the Pacific experience first complete BUSAD 101 and 3.0 Units
Rim is discussed in terms of their current 170. Lecture 3 hours. Recommended Prepa-
business conditions and import/export ration: BUSAD 101 and 170 or equivalent. BUSAD 185 teaches the fundamentals of GIS
opportunities. Asia, our largest trading Course Typically Offered: Fall. Transfer industry-standard software and its appli-
area, is the most successful, fastest growing Credit: CSU cation to business. Emphasis is placed on
economic area in the world. The special busi- applied lessons to create and modify maps,
ness cultures and techniques contributing 177 conduct geospatial research, and solve busi-
to its success and the success of its firms INTRODUCTION TO INTERNATIONAL ness related geospatial problems. Lecture 3
are presented. A major part of the course MARKETING hours. Recommended Preparation: CABOT
is a discussion of the business aspect of the 270 or equivalent.
cultural views and practices necessary to do 3.0 Units
business in these countries. Note: Students 202
are expected to have a strong background in BUSAD 177 examines the concepts, prin- LEADERSHIP FUNDAMENTALS
business and an interest in participating in ciples, theory, and practice of international
the global economy. It is recommended that marketing. Topics include the United States 3.0 Units
those students without practical business and foreign marketing organizations, United
experience first complete BUSAD 101 and States international marketing positions, BUSAD 202 introduces the basic concepts
170. Lecture 3 hours. Recommended Prepa- market entry strategies, analysis of foreign and theories of a leader’s role in influencing
ration: BUSAD 101 and 170 or equivalent. markets, culture and marketing, product others to achieve a common goal. Deci-
Course Typically Offered: Spring (Every design, pricing, distribution, promotion, sion making, problem solving, and critical
Other Year). Transfer Credit: CSU and sales. Lecture/Demonstration 3 hours. thinking concepts will be emphasized. The
Recommended Preparation: BUSAD 101 and role of a leader to an organization’s success,
170 or equivalent. Course Typically Offered: as well as the difficulties and challenges
Fall (Every Other Year). involved, will also be emphasized. Lecture 3
hours. Prerequisite: None. Course Typically
178 Offered: Spring (Every Other Year).
INTRODUCTION TO INTERNATIONAL
FINANCE
3.0 Units
BUSAD 178 is a study of international busi-
ness financing and development, includ-
ing the roles of different types of lenders,
domestic and foreign government assistance
programs, various methods of payment,
identifying and managing risk in the interna-
tional financial arena, and tax considerations.
Lecture/Demonstration 3 hours. Recom-
mended Preparation: BUSAD 101 and 170
or equivalent. Transfer Credit: CSU
2 0 2 0 – 2 0 2 1 C ATA L O G • G L E N DA L E C O M M U N I T Y C O L L E G E
